Ultra Swank - Retro Adventures

Retro Future from Motorola

Written by Christopher Alm • July 17th, 2009
Retro Future from Motorola

I always found the Motorola ads from Taschen’s book All-American Ads of the 60s very pleasing to look at. They have an obvious feeling of nostalgia and times gone by but also portray a futuristic look at things to come at the same time. Something that was only possible in mid-century America.

The illustrations were drawn by Mr Charles Schridde and the advertisements were often seen in Life Magazine and The Saturday Evening Post among other places in the early 1960s.

Which is your favourite decade for vintage adverts?

Source Paleofuture    Thanks Fhardyfan

Christopher Alm

Christopher founded Ultra Swank in 2005. Has a crush on mid-century graphic design, defunct airlines, Disneyland and the Century 21 Exposition. Is a collector of easy listening music from the 60s and 70s and a Swedish expat living in Barcelona, Spain.

Find out more about Christopher Alm

  • buzz

    I love these ads, too, but it’s interesting how they came “close but no cigar” re predicting life in the early 21st century (none of the TV sets are in color, f’r instance). I find #4 to be interesting; the image on the screen is clearly a pasted on photo. Judging from the rapt attention of the parents, I don’t think the original image on the set was supposed to be some hokey vaudevillian.

  • Bim Bom

    Very cool pictures. The only retro-looking things end up being the TVs themselves.

  • Are you kidding? The whole thing is SO mid-century. I love it! Thanks Chris.

  • These are fantastic. I love them. Thanks for sharing those with us. Have a cool weekend. Cheers!

  • Stephen

    I would live there in a heartbeat.

  • Pete Gardiner

    I love how the TV is still a small black and white. Underwater family room, yes. 50-inch colour TV, that’s crazy.

  • Pingback: The Retro Future is Here: Houses Beyond the Year 2000 | Design + Ideas on WU()

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