Here’s a glimpse into the wonderful world of now defunct Trans World Airlines (TWA). I love the catchy and somewhat cheesy 1960s theme song! The video could use some color correction obviously seeing it has degraded quite a lot over the years, but who cares. Following that video is a promotion of Boeing’s new 747 airliner with what looks like Trans World’s livery. I can’t help thinking of the movie The Out of Towners when I watch it. Maybe that was the idea though, anyone who knows?

Update: The livery of the 747 is not the one of TWA but of Boeing and the aircraft that is shown is in fact the very first 747 (RA001) in production. It is on display at the Seattle Museum of flight. Hat off to Hans for pointing this out!

Read the full post >

Enjoy this fun and swanky Ford commercial from 1960 linking new compact cars to futurism and the space frontier. They don’t make commercials like this anymore, do they? If you like this, there is a ton of more of old commericals and archive footage to be found in the Prelinger Archives at the ever so great archive.org website.

Ultra Swank – Your one stop blog for retro living, style and design

Ultra Swank takes you back in time into the kitsch, chic and swank living of the 50s, 60s and the 70s. We mainly focus on the design, architecture and the lifestyle of the happy-go-lucky and space-age-living mentality of that era – but also on the music and movies that takes you back to happier times. Ultra Swank is run by Chris, a Swede born in the wrong decade that currently resides in Barcelona. Read more

Subscribe and follow Ultra Swank

More airline retro goodness from a TWA commercial made in the early 1970s. Looks cheesy but still delicious in some odd way.

Attention all Customers

I am not only interested in vintage design, architecture, lounge music and umm… stewardesses but also graphic design and typography seeing it has been my major subject in college and what what I work with for a living in a way. One thing that caught my attention lately are those old handwritten posters and placates that were found in major stores and outlets. Handwritten of course, they were in their own way a work of art. Done correctly they would both look elegant and selling. Of course, the effect would be the opposite if they were done the wrong way. Here are a couple of nice examples taken from a book about how to learn the quick lettering technique used for signs and billboards. Now grab your pens and start practicing.

Remember what is was like before Southwest Airlines? Well, I don’t. But it looks all good to me. Here are two early 1970s ads from the Dallas based airline Southwest Airlines and Miami based National Airlines. Both rather sexist, created to attract the attention of male passengers using tightly fitted outfits on the stewardesses along with broadcast and print campaigns suggesting that you could “fly” a stewardess to your destination of choice. Good times indeed.

Read the full post >

Our latest adventures in space and time