This short promotional film, produced in the early 1970s gives us a insight into how the classical compact Polaroid SX-70 camera functions.

The SX-70 included many sophisticated design elements. A collapsible SLR required a complex light path, with many mirrors (including one Fresnel reflector) of unusual, aspheric shapes and at odd angles. The film pack contained a flat, 6-volt "PolaPulse" battery to power the camera electronics, drive motor and flash. The original flash system, a disposable "Flash Bar" of 10 bulbs from General Electric, used logic circuits to detect and fire the next unused flash.

Ultra Swank – Your one stop blog for retro living, style and design

Ultra Swank takes you back in time into the kitsch, chic and swank living of the 50s, 60s and the 70s. We mainly focus on the design, architecture and the lifestyle of the happy-go-lucky and space-age-living mentality of that era – but also on the music and movies that takes you back to happier times. Ultra Swank is run by Chris, a Swede born in the wrong decade that currently resides in Barcelona. Read more

Subscribe and follow Ultra Swank

Here is something for all you office / gadget geeks. Corporate environments used to be stylish, fun and zany a couple of decades ago, pre cubicle-land, Lumberghs and Hawaiian shirt day. Look at those big machines and the women who knows how to operate them, pretty sassy huh? There are a bunch of more retro office porn photos here (Via) [Thanks Cam]

Popular posts

Latest adventures

The latest haute couture from Paris, Milan, Rome, London and New York for the ladies out there. If you like the videos, be sure to stop by French sexy lounge girl thejackieo1966 on YouTube.

Read the full post

Lisa Predko, a professional photographer from Chicago and lover of all things vintage sends me these lovely 1960s inspired photos that instantly transports you back 50 years or so, to a more fun, colorful and playful time. I love the the attention to detail and color and if you are fascinated by the space age designed television seen above, you should definitively head over to Predicta, who manufactures them (in living color). Wouldn't mind getting my hands on one of those sets my self, bet it would look snug in any Mid Century modern home! Continue reading for more of Lisa's photos and a short biography about her.

Read the full post

Mad Men's own January Jones presents a few helpful tips that every housewife should know before throwing the perfect cocktail party back in the 1950s. Funny spoof from the Saturday Night Live team. [Thanks Cam]