Video

Swedish Jet Fighter Marketing from the 50s

Short funky Swedish documentary about the development of the state-of-the-art Royal Swedish Air force jet fighter “Draken“. Built and developed by Swedish car maker Saab in the early 1950s, this video takes us on a brief journey on how the plane was developed and tested before its maiden flight in 1955.

Also pay attention to the thick and rather silly Swedish accents that makes this video even more kitschy. Good times indeed!

About the author

Christopher founded Ultra Swank in 2005. Has a crush on mid-century graphic design, defunct airlines, Disneyland and the Century 21 Exposition. Is a collector of easy listening music from the 60s and 70s and a Swedish expat living in Barcelona, Spain. Read more articles by me

Comments for this article

  • jamesvaughan

    … we'd like to order three dozen!

  • jamesvaughan

    … we'd like to order three dozen!

  • http://www.ultraswank.net Chris

    Thank you! We'll have them shipped to your front yard next week.

  • The Swedish Emigrant

    LOL! It was not made by the carmaker… It is the opposite. SAAB was making Airplanes first, and they were first to make a wind tunnel tested car. SAAB stands for Svenska Aeroplan Aktie Bolaget which translates to Swedish Airplane “Stock Company” (Inc, or Ltd).

  • http://www.ultraswank.net Chris

    SAAB to most people means cars nowadays, hence that explaination.